[nikatwork]

>its also why it is frequently used in fast food restaurants, because its gets people out the door faster

In design courses I was always taught that red and yellow are psychologically associated with hunger/food and this is why most fast food branding uses them [1]. I haven't seen any actual science behind this, it's always presented as fact.

I have personally encountered the color black being linked to death/unluckiness in Asia, as a new franchise of a major eCommerce company insisted I make their website's background white, instead of black like every other country's.

[1] http://www.colorschemer.com/blog/2007/07/17/why-food-compani...

[wisty]

> I have personally encountered the color black being linked to death/unluckiness in Asia, as a new franchise of a major eCommerce company insisted I make their website's background white, instead of black like every other country's.

Funnily enough, in Asia white is also linked to death or morning. Thus the ban on white t-shirts in some parts of China this month.