They're providing transaction processing, inventory tracking, and in some cases (e.g., http://www.amazon.in/gp/product/9380349300 selected at random from the gateway) fulfillment services.
Given the scope of their 3P seller business in other markets (say, the US), this constitutes a much larger entry into the market than some comments are making it out to be.
Given the scope of their 3P seller business in other markets (say, the US), this constitutes a much larger entry into the market than some comments are making it out to be.