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by criley 4768 days ago
Honestly, I'm just glad someone took that Gangnam Style pistachio commercial out back and shot it finally.

I'm scared to even mention the commercial though, in fear that I will go home and be subjected to another 20-30 plays of it :(

1 comments

On a tangent, that ad was such a terrible missed opportunity.

Here you have scored this exclusive deal with this impossible international crossover genius comedic rapper, and you sell a pretty delicious product, and all you can think of is a 1950s-style cutesy celebrity endorsement format. Ending with a very pre-Don-Draper, wink-and-a-fake-smile, generic-celebrity-worshipping closer "If Psy does it, we all go nuts."

I really liked Gangnam Style the first 30 times, and I enjoy Wonderful's pistachios, but this was perhaps the most unimaginative intersection of the two possible.

....and you just said the manufacturer's name on a unrelated forum, so their ad campaign was a success.
So it's impossible to discuss unsuccessful ad campaigns, as doing so immediately makes them successful?
If you're thinking/talking about the ad campaign, it wasn't unsuccessful. The unsuccessful ones are forgotten.
Funny, i'd seen that ad a dozen times and up until now i had no idea who made the ad.