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by nickpinkston 4781 days ago
Honestly - this doesn't show much of Job's negotiating (which I'm sure he was great at) because he was in such a position of power.

Being able to say "We already sold 4 of your competitors" and "we have 120M users that have paid for 2B products" is something any asshole worth their salt would use as leverage this way.

I'd love to see his negotiations in a more precarious position.

1 comments

I agree. Apple would have had no trouble walking away from HC, so they had all the power here. Maybe seeing the negotiation with the first publisher would be better. Or the first negotiations with the music labels when itunes was just getting started.