[anigbrowl]

Capo is selling to a market that includes folks who (and I'm included) would easily throw an extra $100 into a guitar because it has a nice rosewood back & sides versus mahogany.

Yes...but the guitar will be seen/heard on stage. People will generally spend a lot more on their t-shirt than on their underpants or socks. Nobody with an interest in musical performance wants to advertise the tedium or difficulties of musical practice, so because that part isn't glamorous. So don't base your price point on appealing to the musician's ego about investing in themselves.