[ChrisHardie]

Hi, original article author here. Thanks for the great comments and feedback. I just appended my post to say:

I probably should have used a question mark in my post title instead of an asterisk. I don't claim to know the future and I get that I'm talking about an industry and an area of tech that's unpredictable. I've no need to be "right" about this and am just glad to have started some conversations.

I probably also should have referred to something like "generalist retail website development for the masses" instead of just "website development." One part of my current company that is still going strong is a business unit that's performing hundreds of hours per month of custom software development, database management and consulting for a client pioneering a unique problem space where no off-the-shelf tool is going to do the trick. We just had challenges replicating that scale of project within our company, but that's been more about roadblocks to growing the way we wanted to than it has to do with the nature of the industry overall. I fully agree with the commenters who note that at the higher end of client and project requirements when it comes to creativity and complexity, there's still a great need for professional service providers with a broad range of experience and deep knowledge. As I tried to say in my post, I think the folks working with bigger budget clients and projects will have plenty of work for the foreseeable future, even if under a different name from "website developers."

Thanks for reading.

[_k]

I disagree somewhat because lots of people I know have a broad range of experience and deep knowledge but the market for it is shrinking. They do get calls when things go wrong but other than that, there's not much going on. Some made the jump to app development but the market's just not there anymore. That may sound strange to those living in the valley but that's just the way it is. Some are now teaching others and that seems to be profitable.