[neilo]

I believe laziness generally wins over economy, and I include "impulse buys" as such. If it's easier to pay than to pirate (and knowing/trusting what you're getting), won't you? Sure there's a price point to consider ($2 an episode is a bit much considering free streaming and cheaper DVDs), but I just see copyright holders leaving money on the table and burning funds to fight a losing battle whilst alienating the populace.