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by nr0mx 4779 days ago
This is the company currently running ads positioning itself as a company that holds privacy dear.

"At Microsoft, we take our responsibilities for protecting your privacy very seriously. It’s a priority across all our businesses, and an area where we continue to work closely with others throughout academia, government and industry."

http://blogs.windows.com/ie/b/ie/archive/2013/04/22/consumer...

"Your Privacy is Our Priority" "The lines between public and private may never be perfect, but at Microsoft we are going to keep on trying, because your privacy is our priority." https://www.youtube.com/watch?v=bt51MWll1oY

1 comments

That's the most annoying thing about Microsoft's campaigns. Sure they may be slightly better in some areas than Google, but overall they are just as bad, or worse than Google when it comes to privacy.

Maybe I'd get it if those campaigns came from Mozilla or DuckDuckGo (even though they are still done in poor taste, and resemble too much negative political campaigns), but Microsoft? I just can't take them seriously in regards to that. Microsoft is throwing stones from a glass house, and they should stop.

It would be interesting to see a comparison of Bing search and ads privacy vs. Google's in the same areas. My hunch is that Microsoft would not come out ahead.
> resemble too much negative political campaigns

Seriously, outside of politics they are the most negative ads I've ever seen. Even rival dishsoap or gym ads never get that extreme; nothing else compares. Did they actually hire a political advertising team or something?

IIRC, the Scroogled campaign was put forward by an ex-political campaign guy.