On the notice board in my local supermarket, there are about 10 man and a van business cards pinned on. I'd probably call the one with the cutest logo.
I wouldn't say no matter the cost, but if the income is disposable, yes, we'd prefer to be able to do something when we want and not based on the schedule of a company/vendor we'd have to have the service provided by.
A great example? Look how popular 24 hour Walmarts are.