They put it in quotes because its their company strap line. It's at the footer of every one of their pages: "giving a @&$#!! since 19xx (some year I don't recall)
You're right! I didn't notice this and it puts it all in context now. I thought you and others were joking but I saw it a few times so I finally checked.
I wish I could still edit my original post to put this in.
I wish I could still edit my original post to put this in.