Hacker News new | ask | show | jobs
by sc00ter 4802 days ago
3 In 10 Americans claim they Will Not Knowingly Buy Chinese-Owned Brands

I suspect the reality is wildly different to the survey result - after all, "made in China" is hardly a secret.

3 comments

There's a difference between a Chinese-owned brand and a Chinese-made product.

I think most Americans are fine buying Chinese-made goods but Chinese brands are seen as being of inferior quality.

As if Chinese made goods are not perceived as inferior. Claims are just claims after all.
In China, Chinese brands are considered inferior to western ones, even if everything is made here. They compete on price alone mostly.
from the same website as the article: 94% of Americans Cannot Name One Chinese Brand. https://www.hdtradeservices.com/blog/Ninety+Four+Percent+of+...

So apparently, there aren't any Chinese companies making a point of telling people they are Chinese, and US consumers don't care enough to look for the "Made in ..." notice.

the conclusion on that page does not talk how they worked that misconception out of the answers. so i bet they didn't.