I suspect the reality is wildly different to the survey result - after all, "made in China" is hardly a secret.
I think most Americans are fine buying Chinese-made goods but Chinese brands are seen as being of inferior quality.
So apparently, there aren't any Chinese companies making a point of telling people they are Chinese, and US consumers don't care enough to look for the "Made in ..." notice.
I think most Americans are fine buying Chinese-made goods but Chinese brands are seen as being of inferior quality.