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by shawnee_
4791 days ago
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Mission: Allow anyone [or anything] connected to the internet to move money quickly, safely & at the lowest cost possible. Fantastic mission statement: clear, concise and it sounds almost impossible to do. Although they didn't like my take on it when I was at a certain unmentionable payments company, it was my intuition several months ago that a price war is inevitable in this space. Whatever company initiates it will be the one that gains enough momentum from the tail to scale efficiencies best. Namely: any and all efficiencies that are "left over" after price for fellow companies in the space to compete on (great support, a beautiful API, etc.) Dwolla's aggression here shows that they understand the future of money transfer. |
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It seems like people really get behind startups with the biggest, craziest visions....it almost serves as a built in rallying cry.