I hate walking into what look like bakeries and they don't have bread...or heck sometimes even no simpler option like corn or bran muffins. ;/ Half the time now I walk in and there's nothing but cupcakes and other sweets.
It's amazing that you can walk through Boston, pass dozens of cupcake and frozen yogurt businesses in high rent areas, but finding a baguette from a local merchant is near impossible. It must not be profitable or the demand just isn't there.
But a baguette is just a signal to the viewer that the holder has been food shopping. No one actually eats baguettes; they're just visual shorthand -- a stand-in for food.