[stevedt]

More generally, when you are coordinating activity with others.

If the code being deployed requires announcements to users, Help Desk people, changes to other applications, changes do documentation, etc., then these are not "artificial" at all.

[parsnips]

Well put. It's all about context. Understanding your role and how to influence the result is part of the "game". You do not escape the "game" by being good at coding most times.