Let's face it, you weren't in the market anyway. And $1500 won't be the final price point if it goes over well. The point of this is to push the technology more than to satisfy people who expect it to be exactly like an iPhone.
Disclosure: I utterly deplore the effect that this will have on society if it does take off
Disclosure: I utterly deplore the effect that this will have on society if it does take off