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by takluyver
4811 days ago
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Having heard Ben Goldacre speak, the problem isn't just direct-to-consumer marketing, which is already illegal in the UK for prescription drugs. Drug companies actually spend a lot of effort marketing to doctors, who think that they're smart enough to resist sales pitches. There's apparently evidence that they're not - doctors who see drug company reps prescribe those companies' drugs more often and have worse outcomes. |
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No (well, yes), it's illegal in -every single country- in the world except for the US.
Only in America does your friendly pharmaceutical giant spend more money and energy on telling you what's wrong with you via non-individualized, vague 30 second spots - "Do you not get excited about anything? Cymbalta may help!" - than your healthcare providers.
As a healthcare professional -in the US-, this disturbs me hugely.