[chimeracoder]

> or cinemagraph, as these tasteful creations are also known as

Just so you know, this is not a cinemagraph. A cinemagraph is not just a synonym for "high-quality animated gif". A cinemagraph isolates one moving part from an otherwise static picture (and the assumption is that at least some motion is frozen - ie, not everything that could be moving is moving).

It's kind of like spot-color[0], but for motion.

Lots of good examples: http://iwdrm.tumblr.com/

[0] http://en.wikipedia.org/wiki/Spot_color

[trhtrsh]

Facebook is calling it a cinemegraph (see the HTML snippet in sibling commment) as part of their comprehensive war to redefine every word in the English language to be something of theirs.