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by mbell 4820 days ago
It depends on your goal. Even companies that stay privately held and turn a profit year over year end up in many ways being a lifestyle company; Often resulting in stagnation and then slowly erode from the inside. It can work, you can avoid stagnation, but only for a few types of companies / founders.

For example Valve can pull this off, they are a game company, always building the next great game, they always have something new to work on and have gone to great lengths to keep their employees involved and attract top talent. They have avoided stagnation.

On the other hand, many of the companies you see get acquired built one or two focused products, they don't have 'the next big game' to work on, that is boring for many people, particularly the 'founder type'. Boredom -> stagnation -> erosion.

You could say that company X could just define themselves as e.g. a 'mobile app' company the way that Valve is a 'game company', but in reality, 'mobile app' is way too broad. How is a 'mobile app' company any different than startup? The difference is that instead of investors taking the risk on the new product, the company takes the risk, which doesn't bode well for the constant year over year profit ideal.

The 'company taking the risk' model can work, e.g. Google, but you have to be wildly profitable to pull it off, that is hard, really hard, so hard that only a hand full of companies have ever pulled it off.

tl;dr Privately held long term companies can get boring quickly. It takes a very particular type of market, a founder who really wants a lifestyle company, or a company that is wildly profitable to avoid stagnation. All three options are relatively rare.

4 comments

My first thought is, you don't have to grow like wildfire. From what I've seen, operations that stay smaller, tend to avoid stagnation.

Of course, I suppose keeping your company modestly sized does stand in the way of securing your "cool billion", which is apparently the minimum take for anybody who is anybody?

It really depends on your industry/vertical. It's true, small companies can remain more agile, but they're also far more vulnerable to change - when it's three friends who run a software development shop, and one of them decides they want to strike out on their own, that's a huge upheaval for the organization. Plus, they tend to have a smaller customer base to draw from, or a smaller set of products on offer, all of which increase the long-term vulnerability.

Snark about the "minimum take" aside, everyone has different priorities. If you're a good businessperson with a good idea, there's no reason that you can't bootstrap a small business that makes you $400k/year for a number of years, which I think most people would agree is a pretty decent living.

> Valve can pull this off, they are a game company, always building the next great game

Ironically enough, Valve hasn't created a game for years. These days they are mosty a platform (Steam) company rather than a game studio.

Many modern games take a long time to produce, 3-5 years is not uncommon for AAA titles. I also wouldn't say they haven't released a game 'for years', there has been at least 1 title a year, a ton of DLC for older games, porting games to linux, etc.
I agree that they are mostly a platform, but they have had at least one game come out every year (except 2002) since it started.

Recent ones: Portal 2 - 2011; Counter-Strike: Global Offensive - 2012; Dota 2 (to be released) - 2013

Since when do they have to be a lifestyle company? Hire a CEO with mandate to grow the company, and go start the next one...
Super thoughtful, very analytical comment.