Ask HN: Mobile app with 2+ million downloads, what next?

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1 points by m2mapps 4827 days ago

I developed a throwaway iOS app in my spare time that has accumulated over 2 million free downloads.

At the moment user engagement is low as it is a basic app that uses the built-in iOS SMS component, but I'd now like to take it to the next level.

I'm based in the UK, what are the next steps?

1 comments

Work on increasing user engagement.

If you don't already have push notifications implemented its probably a good time to do so.

Focus on creating either 1.) Better monetization or 2.) Another relevant app to drive users to in order to monetize.