[lmirosevic]

My first reaction was that this was a play by yahoo to get in on the newsreader market. There's been a lot of fanfare about google abandoning its RSS reader so obviously this is a big market, one to which Google doesn't think RSS is the answer. So what is the answer? I don't think anyone knows but it seems to me like yahoo is taking a bet on summly. Plus it's a great opportunity to capitalise on the press and general sentiment of the whole Google RSS story. And finally Marissa is new, and a lot of people are probably pointing their eyes at her to see if she can turn around yahoo; and what better way to do that than to win a game of chess against Google?

Edit: and if Marissa does get a lot of faith from investors, which she will if one of her first moves is a victory against google, then her reputation will undoubtedly rise. And how much is the reputation of a CEO worth at a multi billion dollar company? I think a lot more than $30M. Just look at Apple's recent stock movement.