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by nana_gb
4843 days ago
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I've been testing out Perfect Audience for a month or two now, and have been really happy with the my results. I really like how easy it is to get started with a campaign, and Brad's always helpful. My CPA (Cost Per Acquisition) was approximately $0.80 for the test campaign I ran. People noticed the ads, clicked and signed up for a webinar (name and email collected). Due to the amount of traffic on my site, my retargeting list size is not that big. So, I don't get as many impressions/clicks as I'd like. At this point, I'll take all the FBX traffic I can get. This new reporting API is a welcome addition to PA, I'll be integrating it into our ad management software. But, what I'm really looking forward to seeing is the launch of an api for ad creation. |
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Music to our ears!