I thought that blog post didn't live up to the title. It mainly said two things: 1) no renderings and 2) no offering multiple quantities, and they're not even enforcing the second part (Lace Anchors, eg).
The post itself says, "The new guidelines only apply to [projects] that are developing new products ... that backers are expecting in their mailboxes." They're not disallowing such campaigns at all. But we are offering an easier alternative.
Kickstarter sucks at preorders because (a) people use them for preorders and (b) they don't embrace the fact people use them for preorders. Why does it matter what they say in a blog post? Swish is reacting to how they see some people _use_ Kickstarter.
And what's wrong about having a place to discover cool things you can pre-order? I pre-ordered a Pocket Monkey on Swish a few months ago. It came this week and it's awesome.
The post itself says, "The new guidelines only apply to [projects] that are developing new products ... that backers are expecting in their mailboxes." They're not disallowing such campaigns at all. But we are offering an easier alternative.
[Edit: clarity]