[jsmcallister]

I see your point and I agree. That's fine and well if they want to match their prices to restaurants. It's their business and I'll probably still eat it. My point was that they have the option to lower their prices and attract more customers so I'm not sure why more aren't doing that. If the food truck craze wears off and they are having to compete on an even playing field with full-service restaurants that also offer quick and more consistent to-go food, can they survive?

Granted, my experience with food trucks have been in locations where they are parked in a block with multiple other food options and the convenience factor has been removed.