[foodtruckfiesta]

Simple 'rules' but you'd be surprised how many operators can't figure this out.

Most new food truck operators I meet have just bought their first iPhone and are "still trying to figure out this tweetering thing." A lot of techies grossly overestimate the technical capabilities of food truck operators, not to mention performing the due diligence that you mentioned.

[phreanix]

Ha! Don't get me started on that.

While social media does help with hype and reach, most trucks nowadays are figuring out that a good location will trump a tweet 9x out of 10. Some seem to think that tweeting out a special is enough (because its all they've heard about), and fail to realize that SM is just one part of a comprehensive marketing plan.

[ianfernz]

It seems like there's an opportunity for someone to package technology for this audience in an easy-to-use way. I forget were, although I saw it somewhere, that someone packaged an ipad, a sqaure, and a receipt printer together as a bundle, I think that may work here as well.

[BHSPitMonkey]

"I saw it somewhere, that someone packaged an ipad, a sqaure, and a receipt printer together as a bundle"

That someone was Square.

[duck]

Specifically: https://squareup.com/register/hardware/shop

[foodtruckfiesta]

Except for food supplies and truck maintenance, you would be lucky to get the average food truck operator to spend money on anything else.