[rehashed]

UPDATE3: The more I think about this, the more concerned I become. These new gTLDs, given the proliferation of combined search and location bars in modern browsers are tantamount to a direct keyword to those corporations with $185k to spend. Type in 'antivirus', and you will be directed to symantec - not the search results you would likely expect. This has to stop - NOW.

[pixl97]

Searching from the URL bar has always been a bad idea, too bad Google adopted the practice.

[icebraining]

That's hardly a reason to stop the new TLDs, you just need a rule that says you can't have A/AAAA records on the new TLDs.

[rehashed]

There are many reasons. That is just one of them.

Please see parent and other posts in the thread, comments on the linked article, and discussions in the forums for others.

[trotsky]

you already dont/wont have naked tld records because of local addressing: http://www/ becomes http://www.mydomain.com/ inside my os as directed by my dhcp server.