[holman]

> "celebrate the work of some of the most passionate women in our industry."

> "share one of their nearest and dearest passion projects with our community."

> "to hear about some positive experiences from other women in our industry doing what they love."

Yup, I'm pretty excited about all of these things. Don't know why this is a problem.

[oliverhunt]

There is obviously no problem with hearing about these things. I am focussing on the language used which could be seen to feminise the people taking part in the series when in fact we know nothing about them other than they are women and that they are in tech. I doubt you could find any other tech series which uses language as seen in the link.

Really, I am focussing on the mundane ways in which "women = feminine = emotional" has been portrayed in the few words that were written on the new series.

If you are interested in the way gender is reproduced in this way I recommend this reading http://www.mariabuszek.com/kcai/PoMoSeminar/Readings/BtlrPer...

It is a text by Judith Butler, probably one of the most influential living social theorists who writes on gender and focuses on 'the mundane', meaning language, acts etc

Anyway, I am excited to watch these. So, if you were involved - thanks.