PrivCo had a full 45 minute phone call with LivingSocial's OFFICIAL SPOKESMAN to fact check data and also get new facts he offered up about the financing round. That was at 4:30pm Thursday. At 6pm Thursday he received the draft report (as he was eagerly expecting) so he could reply suggesting anything factually wrong, and if he wish provide an official statement which PrivCo would include verbatim. NONE were returned to PrivCo. We emailed again at 7pm, no response. Shortly after 10pm ET when our staff finally couldn't stay any later, we published. (FYI most news organizations refuse and NEVER send actual drafts to the subject companies to "mark up". So PrivCo went above and beyond the call of duty.
"We'll send you a draft report at 6pm Eastern. If we don't hear from you by 10pm Eastern, we publish."
I'm sure your out-of-hours deadlines were totally non-negotiable, and that holding off on the release til the next morning were absolutely essential, right?