[lvangool]

I guess where we are attempting to be different is we are providing this functionality in a vendor agnostic way (ie. also for Linode, Joyent, Telefonica - Digital Ocean and Rackspace coming soon, and support for standalone servers in Hetzner, or your private cloud, or even under your desk for example)

As well as just supporting your preferred vendor (based on price, location, guaranteed location, SLA etc) it means that we can offer you a way to switch between vendors if that vendor has some down-time, or doesn't meet your changing requirements as you move forward.

Also, we are really trying to be as application centric as possible - everything stems from your application code - and then provide the ongoing management tools you need on top of that (for easy scaling, backups, scheduled tasks, migrations, reporting etc)

Great feedback from everyone! We didn't get a whole lot of sleep last night!