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by nspeller 4881 days ago
Cool product.

However, I really had no idea what this product did from the landing page. Had to create an account, and wait for a psd to process. Then I had to click around before actually understanding what was going on. Most people aren't going to get that far before they leave and you don't want to lose that audience.

The line "if you're a web developer you no longer need photoshop" was confusing. Because I read this as "another web-based photoshop alternative". And for some reason I couldn't figure out what you meant by Photoshop styles (maybe just me).

I think I'd personally describe your product as 1. Upload a PSD, 2. Download the CSS, thats it. Maybe a landing page more like: http://jade-lang.com/

Hope that helps.

2 comments

If you didn't know what the product is just by reading the site, you might not be the target market. Converting PSD's to markup is the bane of many designers' existence, and I think most of them would know immediately what this is for. (I'm not a designer, but work with them all the time on sites that would benefit from this, and fwiw it was immediately apparent to me).
Hey nspeller, thanks very much for the feedback! Added a scrappy version to the page. Must be there in a couple of minutes or so!