| Hey Hacker News! Thanks for the thoughts. Actually, here's how we're thinking about it: Storenvy is a custom store platform first and a marketplace second. Every merchant gets her own fully customizable storefront. We make it easier than anyone else by getting up and running with your own store in minutes. But after you get online, you immediately have the problem of figuring out how to drive customers to your store. The next generation of merchants relies solely on social media for this. Buying advertising typically isn't even considered. So we created the first online store platform with a social network built on top. When you create your store, you're immediately connected with the rapidly-growing Storenvy marketplace where people are discovering and buying your awesome stuff. In short, we are the only online store platform that actually makes you more sales. And "more sales" is the killer feature of a store platform. Soon we'll start charging a commission on sales that happen in the marketplace. You still keep all of the sales through your storefront. We'll get better at things like seller ratings and reviews as we grow. That's why we're hiring so many engineers. http://www.storenvy.com/jobs |
Do Amazon and Etsy not also do this? By just searching for say 'cufflinks' on Etsy I'm searching all of Etsy's "stores", and the same with Amazon. Although granted, neither put an emphasis on a storefront for each individual seller.