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by minimaxir 4883 days ago
So, we have startups that help get people get together, startups that help people marry, and now startups that help through divorce.

If I were an entrepreneur, I'd cut out the middle man and vertically integrate all three into one startup.

7 comments

"integrate all three into one startup."

What would be your tagline ? How about "no hassles marriage to divorce in 1 package." Then could price your service as:

- Dating only

- Marriage only

- Dating & Marriage (value package)

- Marriage and divorce (value package)

- Dating,Marriage,Divorce (super value package)

No, man, you've got it all wrong. The real opportunity isn't in marriage-to-divorce, it's in divorce-to-marriage. "Tired of your marriage? Get a better one in six months or your money back!"
... I.... YC14
The tagline: "Easy Come, Easy Go"
Or "Gone in 60 Seconds"... =)

Sorry. Couldn't resist.

I'd like to buy your next beer, please.
Awesome! If not, feel free to donate the price of a beer to the EFF.
"Never hire someone you'd be unwilling or unable to fire."
It would be like online tax prep services, where each phase is easier than the last since you can import all the relevant data.
Why somebody got divorced is the kind of info that could be very helpful when trying to set them up with someone new. If you knew the factors that led to the first couple being a match, you could really adjust the algorithm to detect dealbreakers.
Why not make it super efficient and simply assign members a person to whom they are legally obligated to pay support? There's too much latency if you actually have to go through all of the steps.
Genius idea. We can target engaged couples and offer to pay for their divorce and wedding as package deal. We could be profitable charging $1,800 if this service costs $6,000. Here some quick math:

70% of first marriages will end in divorce so we wont have to pay anything.

The other 30% will average 8 years before we have to pay. If we invest the float at 10% we can double our money by the time they divorce.

Total cost: $900/marriage

Best part is, when they come to us to cash in we sell each of them a new wedding/divorce package.

Challenge Accepted. -- Couple app team W12 :)
You mean something like the church?