[fitandfunction]

Yeah -- It's definitely by design.

It's also by design that milk and bread are in the back corners of the store.

But, ecommerce makes this disdain for the shopper unsustainable. 10 years ago, if you're store sucks, you don't really have a choice. Now, if you're store sucks ... well I can buy a majority of the stuff I need through Amazon, Diapers.com, etc.

So, could HelpPing be a timing play? Helping change stores right when they need to change ... so that they can survive to 2020?

This sounds too theoretical even as I type it

[aiurtourist]

I don't think the grocery store will change anytime soon. :)