[bretthellman]

We invested in building a Single Page Application (SPA) which means when you use Hall, click around, the page never refreshes.

This helps our customers get things done insanely fast. Imagine if Gmail was a website and not a web app, that's what other enterprise apps feel like IMO.

Also, Hall is one of the few enterprise companies that has a true SPA. We ended up building a highly customized framework on top of Backbone.js, Node, Zepto. If you're curious to learn more I'm sure our CTO would be happy to write an engineering post when he has a moment. Let me know.

[darklajid]

I'm really not trying to be a dick here.

Why do I care about a single page application and how does that make your app 'six times faster than unnamed other solutions'?

I fail to see the connection to GMail (I thought you want to move away from the 'why not just email?')?

"A true SPA"? I failed to find out what 'SPA' means [1], I thought SLA first but got confused.

Nothing personal, but your reply didn't help a bit for this single guy here. I was complaining about marketing terms on your site and got .. a response on the same level.

1: http://en.wikipedia.org/wiki/SPA

[cglee]

Developers probably aren't the intended audience. Yammer, Chatter, Hall, etc are going after enterprise customers.

[OGC]

developers think: "oh irc, on _the_ web"