[tuke]

I don't have much for you regarding equity. I'd propose thinking about other ways for you both to find a winning relationship:

Is your customer actually making money? One thing you might propose is some kind of profit share based on your contribution. I.e., propose that you take a % of future profits. This would be a great incentive for you to do a great job for them; and the premise is that everyone is making money. By this means, you might avoid some of the agony of trading your own time for something unpredictable.

[lutusp]

> One thing you might propose is some kind of profit share based on your contribution. I.e., propose that you take a % of future profits.

For a corporation that issues stock, this is illegal. Do avoid offering this kind of advice.

From the OP, we know the company is organized as a corporation and has a board and issues equities. Therefore, as a matter of law, it cannot "share profits" with a specific individual without breaking corporate law.

[eggsalad]

I believe it is currently an LLC, with a bunch of private investors (wealthy individuals, not VCs). I also spoke with a lawyer, and they didn't foresee any issue with profit sharing. Can you be more specific on why you think it might be illegal?

[rdouble]

LLCs cannot issue stock.

[eggsalad]

This is an excellent point, I've been thinking about setting up a commission structure. Say 5% commission from each product sold.

Do you have any thoughts on commission versus equity?