| There probably is no "easily" or "quickly." Here are some ideas though: FIRST: You need to put a little time into your elevator pitch. Try to compress 50-60% of what the app does into an easily digestable 1-2 sentences. EG Makes event RSVP a game for attendees and tells organizers interesting things about them. Then try to make your landing page/home page add another 20-30% in an easily scannable form. EG (1)a screenshot of an attendee getting points for an action and (2) a screenshot the analytics dashboard. Try showing it to people for 5,10,20 seconds and then quiz them on what it is, how it's for, what you do with it. etc.. It sounds like you're asking more about how to get it in front of potential users. This is inevitably hard and/or expensive because its competitive, not a hurdle. You'll need to beat all the other people trying to get their attention. Adwords-ish campaigns. Does the product solve a problem that people could be looking for a solution to on Google? If someone is Googling "free online rsvp", is your app a solution to this. Are you an alternative to "Joomla event registration"?
Start here: https://adwords.google.com/o/KeywordToolEnter You'll need to figure out how much a new user is worth to you and be willing to pay it.. Pick up the phone - Are you targeting conference-like event organizers? They are in high demand. Your best chance is probably old fashioned sales. Build marketing into the product somehow. EG Can attendees (or maybe speakers or exhibitors if it's for conferences) use it without the event itself signing up? |
I definitely agree with you my pitch definitely needs some work, especially when its written down and I'm not verbally delivering it! I love your summery... that's a perfect description of what we're doing.
Thanks again for those ideas, definitely helpful.