[jaydub]

The article makes a point that impactful change tends to come from trial-and-error over a longer period of time. I think in startups it's possible but its a lot harsher environment where only the strong/successful ones survive early to mature and spread their innovation. Maybe at a larger company the same experiment would have had more time to incubate, perhaps because (at e.g. Bell Labs) the parent could afford to invest in basic research for a long time. Or maybe a startup founder would see a problem in a very different light and attack it in a way that a big company (perhaps AT&T today) would never OK in the first place.