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by sahilpjain
4899 days ago
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I'm not saying it doesn't work - just not sure it will remain as effective as it is today or as it was 5 years ago. I think the effectiveness will die down over the next few years. Repetition is definitely how ads succeed (convert). That said, being both offline and online is good (as you say). However, if more and more of your time is spent online (or a given company's target user's time), doesn't it make sense to create more repetition online? Through different online mediums? Search, display, retargeting (talk about repetition)... |
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