[mtrimpe]

Ah OK. I have a 30" monitor so for me there was no CTA visible for only a tiny fraction of the page. As far as the carrousel is concerned, ideally you should just A/B-test what works of course.

Concerning the business model I just wanted to say that I feel the biggest opportunity in this area is actually for a site where you can just send all your digital correspondence and have it either stored or processed by a bookkeeper.

You can combine that with a service that will receive all your mail and digitize it for you or offer a discount on a Fujitsu ScanSnap (doable for yearly plans e.g.) and have the scans sent straight to your service.

In the Netherlands Yuki gets close but their UI is bad and costs are too steep to also send non financial documents there.