[orangethirty]

I'm an amateur runner. On average, run about 20 miles per week at a fairly good pace of 6-8 minutes/mile. Anyone would think that I go through a lot of shoes, but I don't. I have only changed shoes once in more than two years of running. All of my shoes have been asiics, which I can not stop recommending.

Now, what I have changed (like 6 times/shoe) are the insoles. Runners know that they are the secret to less injuries and comfortability. Right now, I have a pair of insoles that cost the same amount that the shoes did (and they weren't cheap). And worth every penny.

Do I need a product like this? No. Do I want it? I don't seem to see the real value in it. I guess you need to sell me better on it.

Now, if you could invent a passive sensor for my insoles then that would be great. Sort of like something that changes colors when the insole stops cushioning the impact as well as it should I would pay $50 for a reusable one.

[mmachlin]

I would check the sole of your shoes. Based on the way many people strike the pavement with their foot, the shoe's sole wears out unproportionally. It's possible that you have a balanced, proper foot strike so it's not a problem, but I pretty certain that majority of the runners aren't as lucky.

As a fellow runner, I invite you to follow our progress, I think you will be pleasantly surprised by what our roadmap holds.

[orangethirty]

Will you be sharing the marketing aspects of the crowd-funding campaign with the community here?

[mmachlin]

We do not consider ourselves marketing experts but will be happy to share whatever we learn.

If you're looking for someone who has been successful, have you seen this:

http://www.fourhourworkweek.com/blog/2012/12/18/hacking-kick...

[orangethirty]

Thank you for the link.

I believe that we learn more from our failures than from our success. Though I dont think you will fail. But learning about your experience and the learning process would positively impact all.