[kenjackson]

Apple dominating the $1000+ market is a relatively new phenomenon. EDIT: By relatively new I meant the past decade. All my laptops in the through about 2002 were $1200 Windows laptops. I suspect the crossover happened probably around 2005.

This article explains the Surface pricing. MS wants the ASP that Apple gets. Unfortunately there's no way to get ppl to walk into a best buy and spend $1300 on a Lenovo Carbon, when there is a $400 ASUS right next to it (but isn't touch screen).

The genius of the Apple Store (and the Apple model in general) is that there is no low end laptop to compete against their line.