[concretecode]

I hate to sound cynical, but we've all seen this before. Anyone can inspire and captivate with a flashy video, but these prototypes rarely get brought to market.

The automotive industry is famous for this. Anyone remember the concept-car version of the Chevy Volt? Picture here: http://photos.webridestv.com/datastore/images/user/2551617c1...

The concept car was gorgeous, aggressive, and appealing to a section of the market that traditionally ignores hybrids. Now look at the model that will actually get released: http://www.chevrolet.com/electriccar/

It's a glorified Honda Civic.

They don't have a product here, and I doubt we'll ever see any of the ideas introduced in this video (at least not from Microsoft).

If in ten years time, Microsoft can shut me down with a virtual newspaper, a classroom video-wall with built in translations, and an interactive wallet, then more power to them. But if instead, we're forced to endure another decade of watching a company that helped found the industry, spend its time copying Apple and Google, we might finally come to understand the phrase "real artists ship."