[digitalengineer]

I wouldn't fear this development. Sure like every other 'new' development everybody and their aunt will want a piece of the action. But we are talking the internet here. We'll see a quality/price competition develop and us users have excellent ways to complain or praise. I can even see 'old' institutes compete in this space, as well as one-on-one coaches or authors of 'how to' books selling educational plans along side of their books. Think of Amazon showing you a popup "you bought 'Career Warfare', would you like to enroll for the upcoming class? First 2 classes free!"