[shpiel]

Isnt't Apple a hardware company that writes its own software ?

[soperj]

Not really, most apple hardware is actually made by someone else then brought inhouse.

[montecarl]

Apple is as much, if not more, of a software company than Sony.

[zalew]

<trololol>apple maps</trololol>. but seriously, apple always has been a software company. sony is a typical electronics producer and all their approaches to writing software are just a symptom of NIH syndrome.