[dcposch]

The majority of Instagram users are nontechnical and have never heard of the TOS change, nor do they care. Letting advertisers put someone's Instagrams on a billboard is a pretty low bar for "villainous".

I think it's amusing that Instagram is, in its own words, "trying to build a viable business", just a few weeks after they sold for a billion.

In short: Instagram is a fun site for sharing silly photos.

Facebook vastly overpaid for it, and the pedantic hacker types on HN and Slashdot vastly overestimate the importance of its new terms.