[tobyjsullivan]

I like this response. Terms of Service often need to change over time and, as of late, the Internet seems to have made a game out of ripping the changes to shreds when put forward by a known brand.

I'm looking forward to seeing how companies handle ToS changes moving forward. Is there a way to avoid the backlash altogether?

[frossie]

Is there a way to avoid the backlash altogether?

Err, write TOSes that are not a land grab of other people's intellectual private property and/or private data? You make it sound like it is unreasonable to care about that.

[tobyjsullivan]

I think you underestimate the Internet's ability to find things to misquote and complain about.

The predominant backlash to Google's recent ToS changes come to mind as an example of selective content being reported out of context.