[sgaither]

The upside is that a poor product with an entrenched position does not automatically win just because its backers could afford polished design

[mgkimsal]

The notion that something is 'entrenched' would indicate it 'won' something already, no?

[AnthonyMouse]

The battle is not the war. You can be entrenched because you started 20+ years ago when nothing better was available and haven't improved since, but when new competition springs up to replace your anachronistic dung, you've got a whole new fight for the future on your hands.