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by sublinear 5 hours ago
Even if we don't consider economics, the reason "AI" has not increased white collar productivity is because it's not necessary for knowledge work beyond aggregating information for research. Knowledge work has always been a lot more arguing than "doing".

Google was already the default option for this, and Google Gemini is a genuine improvement for Google Search. Google (and Apple) have sidestepped all the drama by just improving their existing products. Sometimes that's the right call in the shorter term, and this is one of those times.

1 comments

Yes, and the scary thing is, when Google starts selling ads in Gemini results, you wont be able to see them, it will be a bigger business that Google Search ever was.

Update: Perhaps this is what Zitron doesn't want to say out loud, (and why investors are confused), the return on investment is going to come from having the largest mind control machine the world has even known.

There's just no easy way to see what makes LLMs able to duplicate the profits of the entire existing tech sector of the economy. This is the return they need to make based on what they're currently expensing and projecting. Couple that with the circular financing agreements and it's just preposterous. Zitron may have been first and most outspoken to this argument, but like all bubbles it's an open secret.
LLM advertising consuming all current advertising dollars plus more is realistic. That's a solid chunk of the entire tech center it eats right there.