Hacker News new | ask | show | jobs
by est31 3 hours ago
You can still get traction for your workout apps, CRMs etc with the right market research (you need to find a niche) and the right marketing.

There are gazillions of candy crush remakes, but Royal Match, launched in 2021, still made it to the top in revenue. It was not thanks to some existing monopolist pushing it, but thanks to a) ginormous marketing budget and b) relentless execution and experience of making mobile games before, i.e. you know what works, what doesn't, how to extract maximum amount of revenue, etc.

https://naavik.co/digest/royal-match-finding-success-through...

https://naavik.co/digest/why-dream-games-success-is-a-challe...

2 comments

> It was not thanks to some existing monopolist pushing it, but thanks to a) ginormous marketing budget and b) relentless execution and experience of making mobile games before

Er... so you don't need to be a monopolist, just have a massive amount of existing capital and deep understanding of the field?

Many people seemingly have trouble grasping that baselines can shift.

And then they get into mental contortions as to why getting 2x or 3x better in an absolute sense doesn’t budge the needle much.