[NooneAtAll3]

on the other hand, do you know how much it costs to sponsor?

maybe it's relatively cheap, but nobody does it because football fans isn't that of a target

[bluGill]

I don't know about this sport, but in other large sports it can costs millions per year to be a sponsor.

[dfxm12]

It varies, but in any case, I doubt it's cheap relative to much: https://en.wikipedia.org/wiki/English_football_sponsorship

[Avshalom]

About half of those kit numbers are less per year than a single 30 second ad during the superbowl.

[malnourish]

That's a little dishonest. The prices are in Pounds, and there a significant high outliers.

Superbowl ads currently average around $8m USD (£5.93m).

[Avshalom]

You're right, only about half of them are less than £5.93m with one of them being almost the same.