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by rendall 4 days ago
> Think about what's happened since 2016: Populists exploit ad marketplaces, using them to bypass traditional media gatekeepers and deliver tailored messages to susceptible audiences.

I'm neither a fan of advertising nor Trump, but this reads like yet another patronizing think piece about how the wrong people get a vote and it's terrible that they use it in ways of which the author does not approve. "If only there were some way to control what these people say and hear, we would not have such problems as Trump."

The problem with controlling the flow of information, besides being morally reprehensible, is that it leads inevitably to ignoring problems that do not directly affect or concern the gatekeepers, like rural economic devastation. As well, these censorious advocates always imagine the mechanisms of control will only be used by people they agree with, never imagining the mechanisms of control will be used by their political opponents.

The author later reveals the agenda:

> “But it's free speech!” Bullshit. No one is entitled to yell at you “GET 20% OFF THIS UNDERWEAR YOU GLANCED AT YESTERDAY” with a dopamine megaphone in your bedroom. And to track 90% of your life to know when and how to say it. That's not free speech, that's harassment.

A fair and honest reckoning with the question would acknowledge the problems such a ban would introduce with free speech, not simply dismiss them as he does here. If you make a thing, and then you tell people about the thing, then you transgress against the advertising ban. The idea is nonsense.

2 comments

While an advertising ban would fall afoul of free speech, I do think that some regulation of the digital ad auction/bid market falls squarely under the Commerce Clause. It wouldn’t even be an overreach like some “creative” uses of this clause. It’s clearly an interstate marketplace.
If we acknowledge the problems it creates in regard of free speech, we can then return to the distinction "that's not free speech, that's harassment", and take it seriously.